While the average price of a new car is close to $50,000, some manufacturers are creating unique extremely limited production supercars that cost more than most homes. Supercars used to come from Ferrari or Lamborghini, but Cadillac and even Ford are making limited-edition vehicles destined for the rich and famous.
It’s about exclusivity and showing off design and performance capabilities, something concept vehicles used to accomplish. The biggest challenge with concepts was cost.
At a price of close to a million dollars, there was no real return on investment. Auto manufacturers must account for every penny nowadays, so building a supercar that can show off their abilities and make good coin for them is a much more feasible game plan.
One example is the Cadillac Celestiq. The Celestiq is, according to General Motors, a custom-commissioned, hand-built electric ultra luxury sedan with a starting price in the mid $300,000 range.
GM says it’s the most advanced Cadillac ever in the brand’s storied 120-year history, and features technology like a four-zone smart glass roof, five standard advanced high-definition interactive displays, choreographed LED lighting display sequences, individual four-zone microclimate system, and 655 horsepower with 646 lb-ft of torque from a two-motor system.
To customize it to your preferences, expect to spend another $100,000-$200,000.
Another example is Ford. Its offering is the Mustang GTD, the pinnacle of the Mustang brand. The GTD is based off the Mustang platform and the GTD racecar but is focused more on performance versus luxury like the Celestiq.
It starts with 800 horsepower from a basically hand-built supercharged 5.2L V8 and features a semi-active suspension that you can see through the rear glass (it replaces the cargo area). Extensive use of titanium and other performance technology helps bring the price to a whopping $325,000 for the base model and over $600K with options. Both vehicles are already sold out.
If you’re lucky enough to see one in the wild, take photos because they will stay in the hands of collectors who may never put them on the street.
